Adoption and performance of click and mortar retailers: Malaysia evidence
This study is attempts to examine the diffusion and business performance of e-commerce among click-andmortar retailers in Malaysia. The sample comes largely from retailers in the area of Klang Valley. Both mailedout questionnaire and personal meetings were employed in gathering data from the selecte...
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2-s2.0-84874536281 Ali A.; Omar N.; Daud N.M.; Mohamed I.S. Adoption and performance of click and mortar retailers: Malaysia evidence 2012 Advances in Natural and Applied Sciences 6 8 https://www.scopus.com/inward/record.uri?eid=2-s2.0-84874536281&partnerID=40&md5=0ae063b7b0417cc3c3ab0a80b4a86759 This study is attempts to examine the diffusion and business performance of e-commerce among click-andmortar retailers in Malaysia. The sample comes largely from retailers in the area of Klang Valley. Both mailedout questionnaire and personal meetings were employed in gathering data from the selected sample. Results show that only innovation characteristics of "compatibility" influences e-commerce diffusion by click-andmortar retailers and retailers in greater stages of e-commerce development are more satisfied with their ecommerce capabilities than retailers in the beginning stages of e-commerce development. 19981090 English Article |
author |
Ali A.; Omar N.; Daud N.M.; Mohamed I.S. |
spellingShingle |
Ali A.; Omar N.; Daud N.M.; Mohamed I.S. Adoption and performance of click and mortar retailers: Malaysia evidence |
author_facet |
Ali A.; Omar N.; Daud N.M.; Mohamed I.S. |
author_sort |
Ali A.; Omar N.; Daud N.M.; Mohamed I.S. |
title |
Adoption and performance of click and mortar retailers: Malaysia evidence |
title_short |
Adoption and performance of click and mortar retailers: Malaysia evidence |
title_full |
Adoption and performance of click and mortar retailers: Malaysia evidence |
title_fullStr |
Adoption and performance of click and mortar retailers: Malaysia evidence |
title_full_unstemmed |
Adoption and performance of click and mortar retailers: Malaysia evidence |
title_sort |
Adoption and performance of click and mortar retailers: Malaysia evidence |
publishDate |
2012 |
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Advances in Natural and Applied Sciences |
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6 |
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8 |
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url |
https://www.scopus.com/inward/record.uri?eid=2-s2.0-84874536281&partnerID=40&md5=0ae063b7b0417cc3c3ab0a80b4a86759 |
description |
This study is attempts to examine the diffusion and business performance of e-commerce among click-andmortar retailers in Malaysia. The sample comes largely from retailers in the area of Klang Valley. Both mailedout questionnaire and personal meetings were employed in gathering data from the selected sample. Results show that only innovation characteristics of "compatibility" influences e-commerce diffusion by click-andmortar retailers and retailers in greater stages of e-commerce development are more satisfied with their ecommerce capabilities than retailers in the beginning stages of e-commerce development. |
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19981090 |
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English |
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Article |
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scopus |
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Scopus |
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1823296167181549568 |