Determinants of organic food purchase intention

Determinants of organic food purchase intention

This study is conducted to identify the main factors that determined the organic food purchase intention among consumers who never consume organic food before. There are five main factors in this study namely attitude, health awareness, subjective norm, personal norm and perceived behavioural contro...

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Published in:ISBEIA 2012 - IEEE Symposium on Business, Engineering and Industrial Applications
Main Author: Azam N.H.M.; Othman N.; Musa R.; Abdulfatah F.; Awal A.
Format: Conference paper
Language:English
Published: 2012
Online Access:https://www.scopus.com/inward/record.uri?eid=2-s2.0-84874380471&doi=10.1109%2fISBEIA.2012.6422990&partnerID=40&md5=91defacd07b44efce779527abcc7d131
id 2-s2.0-84874380471
spelling 2-s2.0-84874380471
Azam N.H.M.; Othman N.; Musa R.; Abdulfatah F.; Awal A.
Determinants of organic food purchase intention
2012
ISBEIA 2012 - IEEE Symposium on Business, Engineering and Industrial Applications


10.1109/ISBEIA.2012.6422990
https://www.scopus.com/inward/record.uri?eid=2-s2.0-84874380471&doi=10.1109%2fISBEIA.2012.6422990&partnerID=40&md5=91defacd07b44efce779527abcc7d131
This study is conducted to identify the main factors that determined the organic food purchase intention among consumers who never consume organic food before. There are five main factors in this study namely attitude, health awareness, subjective norm, personal norm and perceived behavioural control. The results showed that, out of these five factors, only four are found significant which are attitude, personal norm, subjective norm and perceived behavioural control. Copyright © 2012 IEEE.


English
Conference paper
author Azam N.H.M.; Othman N.; Musa R.; Abdulfatah F.; Awal A.
spellingShingle Azam N.H.M.; Othman N.; Musa R.; Abdulfatah F.; Awal A.
Determinants of organic food purchase intention
author_facet Azam N.H.M.; Othman N.; Musa R.; Abdulfatah F.; Awal A.
author_sort Azam N.H.M.; Othman N.; Musa R.; Abdulfatah F.; Awal A.
title Determinants of organic food purchase intention
title_short Determinants of organic food purchase intention
title_full Determinants of organic food purchase intention
title_fullStr Determinants of organic food purchase intention
title_full_unstemmed Determinants of organic food purchase intention
title_sort Determinants of organic food purchase intention
publishDate 2012
container_title ISBEIA 2012 - IEEE Symposium on Business, Engineering and Industrial Applications
container_volume
container_issue
doi_str_mv 10.1109/ISBEIA.2012.6422990
url https://www.scopus.com/inward/record.uri?eid=2-s2.0-84874380471&doi=10.1109%2fISBEIA.2012.6422990&partnerID=40&md5=91defacd07b44efce779527abcc7d131
description This study is conducted to identify the main factors that determined the organic food purchase intention among consumers who never consume organic food before. There are five main factors in this study namely attitude, health awareness, subjective norm, personal norm and perceived behavioural control. The results showed that, out of these five factors, only four are found significant which are attitude, personal norm, subjective norm and perceived behavioural control. Copyright © 2012 IEEE.
publisher
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language English
format Conference paper
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collection Scopus
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