Enhancing production performance and customer performance through Total Quality Management (TQM): Strategies for competitive advantage
During the past two decades, Total Quality Management (TQM) programmes have been implemented in many organizations. A strategy of high quality leads to a sustainable competitive advantage. This paper examines the importance of incorporating TQM in the Malaysian manufacturing industry. The study meas...
| Published in: | Procedia - Social and Behavioral Sciences |
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| Main Author: | |
| Format: | Conference paper |
| Language: | English |
| Published: |
2011
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| Online Access: | https://www.scopus.com/inward/record.uri?eid=2-s2.0-81055125653&doi=10.1016%2fj.sbspro.2011.09.019&partnerID=40&md5=03ee4ea5b5836d4a2a310a76854bad29 |