Learning from Kmart's mistakes: New improvements on Mydin Hypermarket's Business strategies
In Malaysia, the hypermarket business is an extremely competitive venture. Beside the high amount of capital that one needs to invest in, the business also exposes new players to global and well-structured competitors such as Giant, Carrefour and Tesco, to name a few. The current paper explores and...
| Published in: | CSSR 2010 - 2010 International Conference on Science and Social Research |
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| Main Author: | |
| Format: | Conference paper |
| Language: | English |
| Published: |
2010
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| Online Access: | https://www.scopus.com/inward/record.uri?eid=2-s2.0-79959676579&doi=10.1109%2fCSSR.2010.5773915&partnerID=40&md5=79b4e29e8984838d4c3867f3abe0f8e1 |